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Category: Conversion Optimization Guide

Website Search Optimization

Introduction There are two types of searches which are used in websites first is Google Search and Second is Site Search. Site search means

Website Header Optimization

Introduction Header Item Best Location Logo Left Menu Center Contact Info (Email, Phone) Right Search Right Call to Action Button

Contact Form Optimization

Tip #1. Remove unwanted fields from the form Form should be small as possible, because users don’t like big form.

Footer Optimization

Introduction Footer is a very important part of the website; you must optimize footer to convert them into sales. Three

Web Font Optimization

Tip #1. Optimize Font Size Website font size should be big i.e. minimum 20px. If website visitors from 45+ age

Validation Error Optimization

Introduction If users fill any wrong data in the form field then system show a validation error message [e.g. “email

User Trust Optimization

Tip #1. Awards & Certificates Mentioning about your Awards and certificates will increase website’s trust, people love it when information

Testimonial Optimization

Introduction Testimonials and client logos are trust factors. It can increase conversions and sales. So where can we use client’s

Sign Up Page Optimization

Tip #1. Powerful Heading A Powerful heading can boost your conversions, so stay away from using simple headings like “Register”

Pricing Page Optimization

Introduction The pricing page must be simple and clutter free. Reduce the length of the text as much as possible.

Page Load Time Optimization

Introduction It is a human behavior that people don’t like wait for anything. They can irritate and bounce from your

Navigation Link Optimization

Introduction Every web page or landing page has many navigational links, but the question here is that whether all links

Popup Optimization

Introduction A world’s study says that 60% people bounce the page without any engagement and it is 80% on blog

Landing Page Optimization

1. Use Powerful Heading Pickup customers’ pain point in the heading and use numbers, questions, benefits Example.1 – 73% website

Form Captcha Optimization

Introduction – Generally, website owners use captcha to stop spams from software or machines (Spambot) which are not actually human

Explainer Video Optimization

Introduction – Explainer Video Generally we use explainer video to explain services or products and we place it on landing pages.

Drop Down Menu Optimization

Tip #1. Neat and Clean Drop Down Conversions are directly proportional to user experience so make sure your drop down menu

Cancel Subscription Page Optimization

Tip #1. Do not make it easily reachable Add this option inside your billing page or subscription plan page, do

Blog Section Optimization

Introduction What we will cover in this blog Why Blogging is best for your business How to increase blog traffic

About Us Page Optimization

Introduction The Mandatory Mention of 3 Sections (Summary) 1. CEO/Founder Profile Section – Powerful Heading – Your Story in Video

404 Error Page Optimization

Introduction Generally, the 404 page is used to tell users that the page they want to open does not exist.

Call to Action Button Optimization

Introduction There are many conversion optimization techniques call to action (CTA) button is one of them. Generally, we use it for sending